Benetton was founded in Italy in 1965. It started with the production of hand-knit pullovers. It mainly targeted at the mass consumers, especially young people and children. The Italian casual brand Benetton was introduced. People always feel a lively and vibrant. The vitality. It is adept at catching the tide and innovating. It is worth mentioning that the United Colors Of Benetton series uses color to tell fashion ideas and conduct borderless communication.
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